Privacy policy and consent (DSGVO)

What happens with my data?

Responsible
Hotel Täscherhof
Dir. Christoph Imboden
CH-3929 Täsch (before Zermatt)
T. +41 27 966 62 62
F. +41 27 966 62 00
E-Mail [email protected]

Data protection at a glance

General information
The following notes provide a simple overview of what happens to your personal data when you visit our website. Personal data is any data that can be used to identify you personally. For detailed information on data protection, please refer to our privacy policy listed below this text.
We process data in accordance with the Swiss Federal Law on Data Protection (DSG) and the European General Data Protection Regulation (DSGVO).

Data collection on our website
Who is responsible for data collection on this website?
Data processing on this website is carried out by the website operator. You can find his contact details in the imprint of this website.

How do we collect your data?
On the one hand, your data is collected by you providing it to us. This can be, for example, data that you enter in a contact form.
Other data is collected automatically by our IT systems when you visit the website. This is mainly technical data (e.g. internet browser, operating system or time of page view). The collection of this data takes place automatically as soon as you enter our website.

What do we use your data for?
Some of the data is collected to ensure error-free provision of the website. Other data may be used to analyze your user behavior.

What rights do you have regarding your data?
You have the right to receive information free of charge at any time about the origin, recipient and purpose of your stored personal data. You also have the right to request the deletion of this data. You can contact us at any time with regard to this and other questions on the subject of data protection. Furthermore, you have the right to lodge a complaint with the competent authorities.

Analysis tools and third-party tools
When visiting our website, your surfing behavior may be statistically analyzed. This is done primarily with cookies and with so-called analysis programs. The analysis of your surfing behavior is usually anonymous; the surfing behavior cannot be traced back to you. You can object to this analysis or prevent it by not using certain tools. Detailed information on this can be found in this privacy policy.

General notes and obligatory information

Data protection
We take the protection of your personal data very seriously. We treat your personal data strictly confidential and according to the legal data protection regulations as well as this privacy policy.

When you use our website, various personal data are collected. Personal data is data with which you can be personally identified. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this is done.

We would like to point out that data transmission on the Internet (e.g. when communicating by e-mail) can have security gaps. Complete protection of data against access by third parties is not possible.

Note on the responsible office
The responsible party for data processing on this website is:

Hotel Täscherhof
Dir. Christoph Imboden
CH-3929 Täsch (before Zermatt)
T. +41 27 966 62 62
F. +41 27 966 62 00
E-mail [email protected]

The controller is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data (e.g. names, e-mail addresses or similar).
Revocation of your consent to data processing
Many data processing operations are only possible with your express consent. You can revoke consent you have already given at any time. For this purpose, an informal communication by e-mail to us is sufficient. The legality of the data processing carried out until the revocation remains unaffected by the revocation.

Right to data portability
You have the right to have data that we process automatically on the basis of your consent or in fulfillment of a contract handed over to you or to a third party in a common, machine-readable format. If you request the direct transfer of the data to another responsible party, this will only be done insofar as it is technically feasible.

SSL or TLS encryption
For security reasons and to protect the transmission of confidential content, such as orders or requests that you send to us as the site operator, this site uses SSL or TLS encryption. You can recognize an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line.

If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.
Encrypted payment transactions on this website
If, after the conclusion of a contract with costs, there is an obligation to transmit your payment data to us (e.g. account number in the case of direct debit authorization), this data is required for payment processing.

Payment transactions via the common means of payment (Visa/MasterCard, direct debit) are made exclusively via an encrypted SSL or TLS connection. You can recognize an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line.

With encrypted communication, your payment data that you transmit to us cannot be read by third parties.

Information, blocking, deletion
Within the framework of the applicable legal provisions, you have the right at any time to free information about your stored personal data, its origin and recipient and the purpose of data processing and, if necessary, a right to correction, blocking or deletion of this data. For this purpose, as well as for further questions on the subject of personal data, you can contact us at any time at the address given in the imprint.

Objection to advertising emails
The use of contact data published within the scope of the imprint obligation for the transmission of not expressly requested advertising and information materials is hereby contradicted. The operators of the pages expressly reserve the right to take legal action in the event of the unsolicited sending of advertising information, such as spam e-mails.

Data collection on our website

Cookies
The internet pages partly use so-called cookies. Cookies do not cause any damage to your computer and do not contain viruses. Cookies serve to make our offer more user-friendly, more effective and safer. Cookies are small text files that are stored on your computer and saved by your browser.

Most of the cookies we use are so-called “session cookies”. They are automatically deleted after the end of your visit. Other cookies remain stored on your terminal device until you delete them. These cookies allow us to recognize your browser on your next visit.

You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general and activate the automatic deletion of cookies when closing the browser. If cookies are deactivated, the functionality of this website may be limited.
Cookies that are required to carry out the electronic communication process or to provide certain functions you have requested (e.g. shopping cart function) are stored on the basis of Art. 6 (1) lit. f DSGVO. The website operator has a legitimate interest in storing cookies for the technically error-free and optimized provision of its services. Insofar as other cookies (e.g. cookies for analyzing your surfing behavior) are stored, these are treated separately in this data protection declaration.

Server log files
The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

browser type and browser version
Operating system used
referrer URL
Host name of the accessing computer
Time of the server request
IP address
This data is not merged with other data sources.

The basis for data processing is Art. 6 (1) lit. b DSGVO, which permits the processing of data for the fulfillment of a contract or pre-contractual measures.

Contact form
If you send us inquiries via contact form, your data from the inquiry form, including the contact data you provided there, will be stored by us for the purpose of processing the inquiry and in case of follow-up questions. We do not pass on this data without your consent.
The processing of the data entered in the contact form is therefore based exclusively on your consent (Art. 6 para. 1 lit. a DSGVO). You can revoke this consent at any time. For this purpose, an informal communication by e-mail to us is sufficient. The legality of the data processing operations carried out until the revocation remains unaffected by the revocation.

The data you entered in the contact form will remain with us until you request us to delete it, revoke your consent to store it, or the purpose for storing the data no longer applies (e.g. after we have completed processing your request). Mandatory legal provisions – in particular retention periods – remain unaffected.

Processing of data (customer and contract data)
We collect, process and use personal data only to the extent necessary for the establishment, content or modification of the legal relationship (inventory data). This is done on the basis of Art. 6 (1) lit. b DSGVO, which permits the processing of data for the performance of a contract or pre-contractual measures. We collect, process and use personal data about the use of our Internet pages (usage data) only insofar as this is necessary to enable the user to use the service or to bill the user.
The collected customer data will be deleted after completion of the order or termination of the business relationship. Statutory retention periods remain unaffected.

Data transfer upon conclusion of the contract
We transmit personal data to third parties only if this is necessary for the execution of the contract. A further transmission of the data does not take place. Your data will not be passed on to third parties without your express consent.

The basis for data processing is Art. 6 (1) lit. b DSGVO, which permits the processing of data for the fulfillment of a contract or pre-contractual measures.

Social media plugins
We have integrated the social media buttons of the following companies on our website, You can recognize the plugins by the fact that they are marked with the corresponding logo.

Facebook Inc. (1601 S. California Ave – Palo Alto – CA 94304 – USA)
TripAdvisor Inc (400 1st Avenue, Needham, MA 02494 USA)
TrustYou (Agnes-Pockels-Bogen 1, 80992 Munich, Germany)
TripAdvisor
We use a social media plugin from TripAdvisor Inc, 400 1st Avenue, Needham, MA 02494 USA on our website. TripAdvisor collects reviews of its users about tourist offers and is an online company. These reviews are combined with booking recommendations. We use the Tripadvisor widget to be able to neutrally present customer opinions about us. This constitutes a legitimate interest within the meaning of Art. 6 (1) lit. f DSGVO. TripAdvisor places a cookie on your computer as soon as you call up a page with the widget. TripAdvisor Privacy Policy: https://tripadvisor.mediaroom.com/CHDE-privacy-policy

TrustYou
This website uses the Trustscore Widget, an online reputation management tool to display cumulative guest ratings for the accommodations offered on this site. The provider of Trustscore Widget is TrustYou, Agnes-Pockels-Bogen 1, 80992 Munich, Germany. The use of the Trustscore Widget serves users as an orientation aid when selecting a suitable accommodation from our online offer. This constitutes a legitimate interest within the meaning of Art. 6 (1) lit. f DSGVO. For more information on the Trustscore widget, please see the privacy policy of TrustYou https://www.trustyou.com/wp-content/uploads/2018/05/2017-01-19-TY-Privacy-Policy.pdf.

Facebook Pixel, Custom Audiences and Facebook Conversion.
Within our online offer, the so-called “Facebook pixel” of the social network Facebook, which is operated by Facebook Inc, 1 Hacker Way, Menlo Park, CA 94025, USA, or if you are a resident of the EU, Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (“Facebook”), is used due to our legitimate interests in the analysis, optimization and economic operation of our online offer and for these purposes.
Facebook is certified under the Privacy Shield agreement and thereby offers a guarantee of compliance with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active).

With the help of the Facebook pixel, it is possible for Facebook to determine the visitors of our online offer as a target group for the display of advertisements (so-called “Facebook ads”). Accordingly, we use the Facebook pixel to display the Facebook ads placed by us only to those Facebook users who have also shown an interest in our online offer or who have certain characteristics (e.g. interests in certain topics or products determined on the basis of the websites visited) that we transmit to Facebook (so-called “Custom Audiences”). With the help of the Facebook pixel, we also want to ensure that our Facebook ads correspond to the potential interest of users and do not have a harassing effect. With the help of the Facebook pixel, we can also track the effectiveness of the Facebook ads for statistical and market research purposes by seeing whether users were redirected to our website after clicking on a Facebook ad (so-called “conversion”).
The processing of data by Facebook takes place within the framework of Facebook’s data usage policy. Accordingly, general information on the display of Facebook ads, in Facebook’s data usage policy: https://www.facebook.com/policy.php. Specific information and details about the Facebook Pixel and how it works can be found in Facebook’s help section: https://www.facebook.com/business/help/651294705016616.

You can opt-out of the Facebook Pixel’s collection and use of your data to display Facebook Ads. To set which types of ads are displayed to you within Facebook, you can visit the page set up by Facebook and follow the instructions there on the settings for usage-based advertising: https://www.facebook.com/settings?tab=ads. The settings are done in a platform-independent manner, which means that they are applied to all devices, such as desktop computers or mobile devices.

You can further object to the use of cookies used for reach measurement and advertising purposes via the Network Advertising Initiative opt-out page (http://optout.networkadvertising.org/) and additionally the US website (http://www.aboutads.info/choices) or the European website (http://www.youronlinechoices.com/uk/your-ad-choices/).

Analysis tools and advertising

Google Analytics
This website uses functions of the web analysis service Google Analytics. The provider is Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

Google Analytics uses so-called “cookies”. These are text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there.

The storage of Google Analytics cookies is based on Art. 6 (1) lit. f DSGVO. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its web offering and its advertising.

IP anonymization
We have activated the IP anonymization function on this website. This means that your IP address will be shortened by Google within member states of the European Union or in other states party to the Agreement on the European Economic Area before being transmitted to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with any other data held by Google.

Browser plugin
You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of our website. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.

Objection to data collection
You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie will be set that will prevent the collection of your data during future visits to this website: Google Analytics opt-out.

More information on how Google Analytics handles user data can be found in Google’s privacy policy: https://support.google.com/analytics/answer/6004245?hl=de.

Order data processing
We have concluded an order data processing agreement with Google and fully implement the strict requirements of the Swiss and European data protection authorities when using Google Analytics.

Demographic characteristics in Google Analytics
This website uses the “demographic characteristics” function of Google Analytics. This allows reports to be generated that contain statements about the age, gender and interests of site visitors. This data comes from interest-based advertising from Google as well as visitor data from third-party providers. This data cannot be assigned to a specific person. You can deactivate this function at any time via the ad settings in your Google account or generally prohibit the collection of your data by Google Analytics as shown in the item “Objection to data collection”.

Plugins and tools

YouTube
Our website uses plugins from the YouTube site operated by Google. The operator of the pages is YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA.

When you visit one of our pages equipped with a YouTube plugin, a connection to the YouTube servers is established. This tells the YouTube server which of our pages you have visited.

If you are logged into your YouTube account, you enable YouTube to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your YouTube account.

YouTube is used in the interest of an appealing presentation of our online offers. This represents a legitimate interest within the meaning of Art. 6 (1) lit. f DSGVO.
For more information on how we handle user data, please see YouTube’s privacy policy at: https://www.google.de/intl/de/policies/privacy.

Google Web Fonts
This site uses so-called web fonts provided by Google for the uniform display of fonts. When you call up a page, your browser loads the required web fonts into its browser cache in order to display texts and fonts correctly.

For this purpose, the browser you are using must connect to Google’s servers. This enables Google to know that our website has been accessed via your IP address. Google Web Fonts are used in the interest of a uniform and appealing presentation of our online offers. This represents a legitimate interest within the meaning of Art. 6 (1) lit. f DSGVO.

If your browser does not support web fonts, a standard font will be used by your computer.

You can find more information about Google Web Fonts at https://developers.google.com/fonts/faq and in Google’s privacy policy: https://www.google.com/policies/privacy/.

Google Maps
This site uses the map service Google Maps via an API. The provider is Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

To use the functions of Google Maps, it is necessary to store your IP address. This information is usually transferred to a Google server in the USA and stored there. The provider of this site has no influence on this data transmission.

The use of Google Maps is in the interest of an appealing presentation of our online offers and an easy location of the places indicated by us on the website. This represents a legitimate interest within the meaning of Art. 6 para. 1 lit. f DSGVO.

More information on the handling of user data can be found in Google’s privacy policy: https://www.google.de/intl/de/policies/privacy/.

Seekda/Cognitive
We use a widget from Seekda (Dynamic Shop). The operator of the widget is Kognitiv_, Neubaugasse 10/15, 1070 Vienna, Austria. Personal data will only be collected, processed and used by Seekda/Kognitiv to the extent that this is expressly permitted under the relevant data protection regulations or, in addition, to the extent that the data subject has given his or her effective consent. Personal data is only collected, processed and used by Seekda if you have given it to Seekda of your own accord, e.g. in the context of a registration, a survey, or for the performance of a contract, and this is done with your express consent. After the termination of a respective contractual relationship, your personal data will be deleted. Exceptions are such personal data with regard to which legal retention periods must be observed. This personal data is blocked by Seekda. Further information on Seekda’s privacy policy can be found at https://seekda.com/de/datenschutzerklarung/.

General Terms and Conditions Hotel Täscherhof AG Hotels: Modern Rooms by Täscherhof, Typically Swiss Hotel Täscherhof, Alpine Budget Rooms by Täscherhof1. Reservation and conclusion of contract

1. Reservation and conclusion of contract

1.1 Subject of the contract
These general terms and conditions regulate the legal relationship between you as the client and Hotel Täscherhof AG.
The terminology hotel always includes Hotel Täscherhof AG with its three hotels Modern Rooms by Täscherhof, Typically Swiss Hotel Täscherhof and Alpine Budget Rooms by Täscherhof.
The basis is the reservation or order confirmation, which is sent to you by email, fax or post.
1.2. Options
Option data is binding for both parties. The hotel can automatically dispose of the reserved rooms after the option period has expired, unless the customer has sent a written order confirmation. The confirmation must be received by the hotel on the day of the option deadline.
1.3. Prices
Prices are in CHF and include VAT. Any increase in
VAT after conclusion of the contract will be borne by the client. All published prices can be adjusted at any time. The prices that are valid are those confirmed by the hotel.
1.4. Tourist tax
The tourist tax of CHF 3.00 is not included in the price and is shown separately on the invoice.
Any increase in the tourist tax after conclusion of the contract will be borne by the client.
1.5. Terms of payment
We reserve the right to demand advance payment in whole or in part for the reservation. The basis is the reservation or order confirmation, which will be sent to you by email, fax or post.

2. Cancellations

2.1. Cancellations of hotel reservations
If you have reserved a room without guaranteeing the reservation using a credit card, we will hold the room for you until 6 p.m. on the day of arrival. If you do not show up by this point or have not contacted us, the hotel can automatically dispose of the room(s).
If you have guaranteed your reservation using a credit card and
cannot/do not want to receive the reserved service, we ask you to cancel the reservation at least 3 days before the day of arrival. In the
event of late cancellation or no-show, the total amount will generally be charged. If the room(s) can be rented out to someone else, we will be happy to refrain from issuing an invoice.
The reservation and cancellation conditions stated apply to reservations made via the online booking portals
. If the credit card number has been entered incorrectly when booking online, we consider the booking not to be guaranteed.
2.2. Cancellations of groups/reservations of 16 people or more
We ask you to inform us of any significant changes to your reservation as early as possible and in writing. If the reservation is completely canceled without us being responsible, the following cancellation fee is generally due:
Partial cancellation of the room allotment:
28 – 10 days: without costs
9 – 7 days: 50% of the room price
6 – 3 days: 75% of the Room price
2 – 0 days: 100% of the room price
2.3. Cancellation by the hotel
If the hotel has reasonable grounds to believe that the event
threatens to endanger the smooth operation of the business, the security or the reputation of the hotel, as well as in the event of force majeure, the hotel can cancel the event without any obligation to pay compensation.

3. Binding contractual components

3.1. Liability
3.1.1. Guest, organizer The guest or organizer is liable
for damage or loss of facilities or inventory that occurred during a stay or during an event, without the hotel having to provide proof of fault.
The hotel declines all liability for theft or damage to materials brought in by third parties. In any case, it is the responsibility of the organizer.
3.2. Seminars
3.2.1. Number of participants
The organizer must inform the hotel of the binding number of participants at least 24 hours before the event date. If there are upward deviations in the number of participants, billing will be based on the actual number of participants.
3.2.2. Additional effort in setting up and dismantling the seminar infrastructure.
The hotel will set up the seminar rooms in accordance with the agreed written confirmation. The organizer will be billed for any additional expenses incurred during setup and dismantling.
The organizer can have cardboard boxes, paper and leftover conference material disposed of on site after the event. The hotel reserves the right to charge a flat-rate disposal fee for larger quantities.
3.2.3. Third-party services
If the hotel procures technical or other equipment from third parties for the organizer, the hotel acts in the name and on behalf of the organizer. The organizer is liable for the careful handling and proper return of the facilities and releases the hotel from all claims from third parties.
3.2.4. food and drinks
All food and drinks must be purchased from the hotel. In special cases (national specialties, etc.), another written agreement can be made, subject to a service fee or corkage fee.
3.2.5. Night surcharge
For events that last longer than midnight, the hotel must be informed when making the reservation so that the appropriate approval can be obtained from the organizer. The approval costs must be borne by the organizer. In this case, the operating staff will be charged separately.
3.2.6. Advertisements in media
Advertisements in media with reference to events in the hotel require the hotel’s prior written consent. If publication occurs without consent and the hotel’s interests are thereby adversely affected, the hotel has the right to cancel the event, subject to a claim for compensation and any claims for damages.
3.2.7. Room changes
The hotel reserves the right to make room changes as long as this is reasonable for the organizer, taking into account the hotel’s interests.
3.3. Theft
The hotel declines all liability for theft and damage caused by guests and third parties.
3.4. Lost property
Lost property will only be forwarded upon request by the guest. The guest bears the costs, packaging and the risk of subsequent shipping. The costs for shipping and packaging must be paid in advance
3.5. Applicable law / place of jurisdiction
The General Terms and Conditions (GTC) are an integral part of our definitive confirmation.
Place of performance and jurisdiction for both parties is Visp. The general terms and conditions regulate the legal relationship between the
guest/organizer and the hotel. Deviating agreements or additional agreements must be set out in writing.
3.6. Limitation of liability for external links
Our website contains so-called “external links” (links to third-party websites), over whose content we have no influence and for which we therefore assume no liability. The respective information provider of the linked website is responsible for the content and accuracy of the information. When the link was created, we were not aware of any legal violations. If we become aware of a legal violation, we will immediately remove the respective link.
We will ensure that the Internet booking agent we use displays a prominent guest privacy policy on the hotel’s booking page which reads as follows: “We may use third party service providers to process your personal information on our behalf for the reason set out above “For example, we may share information about you with these third parties so that they can contact you directly via email (e.g., to request reviews about your travel experience after your stay).”